9. Januar 2004

[ Business Weblogs , Zitate ]

Blogs = "Press Room without Press"

Schöne Diskussion über Unternehmensblogs bei Volker Weber:

Zap: "I see... so... in other words... a company blog is basically a collections of press release lite, isn't it?"

Volker Weber: "Yeah. You could put it that way. Then leave press out of the picture. It is a way to talk to the market without using the traditional press. That may work if the press is not adding any value."


(Via m-e-x und Ton)

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