23. November 2003

[ Marketing ]


The old-style Tabacs are also very cool places, with shelves of mahogany filled with cigars that are designed to tell your subconscious that smoking is big, hard, clever and something your father would approve of.

The Tabacs' other products add more subtle vibes, as they sell everything from phone cards (we help you communicate with your friends) to sweets (you can trust us from an early age), stamps (government-approved) and lottery tickets (life's a gamble - so why not enjoy it?).

Andrew Losowsky schreibt nicht wirklich über Tabakladen-Marketing aber über das Rauchen in Barcelona.

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